19 Apr Uncategorized Launch of Gold’s Gym Express April 19, 2011 By admin 0 comments Gold’s Gym International (GGI) announced the launch of Gold’s Gym Express ™. Drawing inspiration from the company’s storied history of ... Continue reading
18 Apr Uncategorized You lost how much weight? April 18, 2011 By admin 0 comments Sixty-eight pounds. That's 13 five-pound bags of sugar! Approximately the weight of 4.3 bicycles specially designed for Lance Armstrong... Continue reading
18 Apr Uncategorized The Sales Process: From Leads to Members April 18, 2011 By admin 0 comments THERE ARE three basic stages when selling memberships. This three-stage process incorporates planning, teamwork and determination. Stag... Continue reading
16 Apr Uncategorized Memberships: It’s All About the Numbers April 16, 2011 By admin 0 comments TO MANY individuals in the fitness industry, the word “sales” elicits negative perceptions. In reality, however, sales essentially invo... Continue reading
15 Apr Uncategorized Health Club…Staging the Membership Tour April 15, 2011 By admin 0 comments AMONG MANY types of membership strategies, fitness center tours produce the highest percentage of pro.spects from leads, and membership... Continue reading
14 Apr Uncategorized Selling corporate memberships is different and more difficult than the usual sales process. April 14, 2011 By admin 0 comments IN URBAN markets and suburban markets with a high concentration of businesses, corporate membership sales present an opportunity for fi... Continue reading
13 Apr Uncategorized Creating and Sustaining a Service Culture April 13, 2011 By admin 0 comments What steps can you take to create happier members and employees, and increase member retention? NEXT TO MEMBERSHIP sales, membership re... Continue reading
13 Apr Uncategorized Health Club News……..”Veggies Equal Weightloss” April 13, 2011 By admin 0 comments April is such a happy month! The air is getting warmer, the days are getting longer and the flowers are starting to bloom. Of course it... Continue reading
11 Apr Uncategorized Although Gold’s Gym started small it didn’t stay that way for long. April 11, 2011 By admin 0 comments Starting with one location in California, the franchise attained status as the largest global co-ed gym in the world and includes locat... Continue reading
11 Apr Uncategorized Are You Texting Your Members? April 11, 2011 By admin 0 comments Text message marketing is quickly changing the landscape of the fitness industry. With the use of text messages, fitness clubs are able... Continue reading